FOUR SEASONS
Fred & Farid NY led creative development and production for Four Seasons’ 2024 holiday campaign, Four The Season—a unique, ownable platform playing off the brand’s name. Rooted in Four Seasons’ values of kindness and heartfelt service, the campaign reimagines holiday storytelling with Four The Heart—from 24/7 service to thoughtful in-room touches.
Our hero film, synced to an accelerating heartbeat melody, let emotion drive the narrative, showcasing how Four Seasons keeps guests’ hearts beating with them. Supporting imagery captured candid, cultural, and chic moments of holiday stays. To expand onto social media, we worked with an additional crew across all three global properties, creating platform-specific content around our present motif.
Position ⏤
Creative Lead
Director : Nathan Copan
Editor : Roam Editorial
Sound Design : Barking Owl
Go Back
Fred & Farid NY led creative development and production for Four Seasons’ 2024 holiday campaign, Four The Season—a unique, ownable platform playing off the brand’s name. Rooted in Four Seasons’ values of kindness and heartfelt service, the campaign reimagines holiday storytelling with Four The Heart—from 24/7 service to thoughtful in-room touches.
Our hero film, synced to an accelerating heartbeat melody, let emotion drive the narrative, showcasing how Four Seasons keeps guests’ hearts beating with them. Supporting imagery captured candid, cultural, and chic moments of holiday stays. To expand onto social media, we worked with an additional crew across all three global properties, creating platform-specific content around our present motif.
Position ⏤
Creative Lead
Director : Nathan Copan
Editor : Roam Editorial
Sound Design : Barking Owl
Go Back
